You’ve probably seen these codes popping up all over the place recently. They look like little black pixelated squares.
Here is an example of one we created for a customer. You’ll be surprised what you end up seeing. Imagine the possibilities of using this technology in your business.

These codes have been around for well over a decade and originated in Japan, but up until recently they were mainly used in factories and other industrial applications for tracking inventory.
The growth of the smartphone market changes that, however, because so many of these smartphones have built-in cameras. This means that people can scan these codes themselves, and take whatever action has been programmed into them.

Reach us anytime by phone, text or email to find out how we can get you setup with a fully customized QR code offer management system for your business today

And there are lots of things they can do:

• Redirect to a website
• Automatically create a text message
• Look up an address on Google Maps
• Be sent Coupons and Text messages

Redirecting to a website is the most common use for QR codes. You often see them in advertisements, on signs, on billboards and other places where people can easily scan them.

When you scan it with your phone, it will open the website in your phone’s browser automatically.

You can try it using the example image above. If you scan that with your phone it will you to a promotional video on YouTube that we created for a customer.

But keep in mind that you can redirect people to any page on your website. So you could have a sign by your cash register inviting people to sign up for your email list, for example.

Offer special discounts and other benefits when they subscribe to your list.

Then put a QR code on the sign that takes them to the sign up form on your website.

All they need to do is enter their name and email address to subscribe to your emails. This is much more effective than having a book where they write down their name and email address to get added to your email list, which is how a lot of small businesses still approach building a customer email list.

Another example of a business where QR codes could be used very effectively is real estate.

Realtors could put a QR code on their for sale sign that directs people to a web page with all the detail about the house they’re selling, including a video tour of the inside.

People just driving by could easily scan that code and check out all the details themselves, with no need for printed flyers or anything else they have to physically pick up.

An advantage to having Pepper Blue create your QR codes is that we have the technology to make them dynamic which means that once of the drawbacks of QR codes is that once they’re generated, they can’t be changed. They will always point to the same website when someone scans them.

Not ours. You can easily change the destination of our codes.

So for example, when a house sells, the realtor would simply change the redirect to point to another listing when they move the sign.

There are lots of different applications for these codes:

• Product signage – the sign could have a summary of the product’s specifications, with a QR code pointing to a more detailed listing on a web page
• Google Maps links – you could include a QR code on your website and in your ads that shows people how to find your business on a map
• Text messages – the QR code can automatically create a new text message, so you could make it easy to opt into your SMS marketing service by scanning the code
There’s really no end to how these codes can be used, you just need to think creatively. Anything that normally requires people to type a lot of data on their smartphone could potentially be simplified with a QR Code!

Reach us anytime by phone, text or email to find out how we can get you setup with a fully customized QR code offer management system for your business today

Are You Increasing Your Revenue With Your Internet & Mobile Marketing?

There comes a moment in every small business owner’s life when he or she asks, is it time to hire an agency to help me with my Internet or mobile marketing?

Today’s Internet is complex; just mouse over our drop-down buttons above for "Internet Marketing" and "Mobile Marketing" to see the options available.

Understanding what these are and how to implement and manage them are challenging for even the savviest to wrap their heads around (including many agencies!).

So can an agency like Pepper Blue help you navigate through it?

We are confident that after one complimentary consultation with us you'll be comfortable and excited to move forward with an Internet and mobile marketing plan that will distance you from your competition.

Contact Tim today to get started

Pepper Blue can clearly explain the complex options that help you identify and leverage truly best-of-breed solutions. We will also serve as strategic consultants providing your company with opportunities you may never have been aware of, or had access to. This can free up time to grow your company in other ways. - see 2 columns to the right

Bundle & Save With Our Ristra Packages

Check out our ristra packages that we have put together especially for the type of business you have.

A ristra is group of chile peppers strung together and are said to bring both good luck and good health

At Pepper Blue, our ristras also brings you a good deal!

The Entrepreneur’s Dilemma: Focus, Focus, Focus

But on what?

Your customer's have pains and you should be focusing your major resource of time on what you do best:

Manufacturing/delivering/developing/serving your products or services that help alleviate those pains.
Your business is your passion and you are the expert at what you do. Marketing is ours, and we are experts at what we do.

So think about trusting us with developing and implementing a digital and mobile marketing program for your products and services

We have customer that have been doing this since 2003...

Allow us to ease your own pain of trying to balance your precious resources of time and money. You've got a business to run, and we're ready to help you grow your customer base and increase your revenue!